How will you use the data after you collect it? Who do you need to share the findings and recommendations with and what will you learn from these?Īt Europeana, we have many people who contribute to events. Ask questions that relate to short-term outcomes and indicators in the post-event questionnaire, and think about how you might assess longer-term outcomes in another way. Don’t expect to see long-term outcomes immediately after your event! Change takes time. Check that it works well, has no typos, uses clear language and only asks relevant questions. Make sure that your questionnaire is short and engaging. This will also help you set a benchmark for the quality of the change you want to create or for the satisfaction of your event participants. Use the same approach across different events so that the data you collect is comparable. Clear communication can help with response rates. ![]() Tell the audience that they’ll be surveyed, what you expect to learn from the data and why this is valuable for you (and in time, them). Respecting GDPR, what data can you collect at the registration stage? Can you document a pre-event confidence level on the topic that you are addressing in your event, for example?Ĭlear communication. You will also encounter participant bias.Ĭollect data early. In some cases, you might get a low response rate. A challenge is after the event: you rely on the participants to be willing to spend time sharing their feedback. Mentimeter or the Zoom poll feature) that you can use to collect data in real time. You can also use interactive presentations or tools (e.g. In many cases, participants register for the event. Events have lots of opportunities but also challenges in terms of data collection. the gender diversity or affiliations of your participants)?Ĭollecting your data. Who is taking part in your event, and how might you survey them? Is it important for you to monitor your audiences (e.g. Have your evaluation questionnaire ready before the event so you can send it as soon as possible. Think about the event impact as soon as you start planning the event, and use our impact tools to help design the most impactful event possible. If you don’t know this yet, think about this and make sure you are complying with GDPR guidelines. People must know why you’re collecting data, what you’ll do with it and how we’ll protect it.
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